Art Direction + Design
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El Camino Health Brand Campaign

Accept Nothing Less

El Camino Health has been the hospital of Silicon Valley for 60 years. In a community that expects the very best of everything and with Stanford just down the street, it was important for ECH to share its unique point of view. They believe world-class medical care should be delivered with respect and compassion. Innovative treatment options and cutting-edge procedures should be administered while treating people like, well, people. El Camino Health does not answer to any for-profit body, but instead answers only to the community. And they believe you should Accept Nothing Less.